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Client Lists

Create and manage client lists for SMS marketing subscriptions and use them for text campaigns in Appointible Pro.

Paulius M. avatar
Written by Paulius M.
Updated over a month ago

Client Lists

Client lists group clients who agree to receive SMS marketing. Clients can be added to lists manually, or they can subscribe and unsubscribe themselves using SMS keywords and QR codes. Once a list has subscribers, it can be used to send targeted text campaigns. For a full walkthrough on sending campaigns, see Sending text campaigns.

To let clients subscribe to marketing messages automatically using a QR code, check this guide: Create a QR code for SMS marketing subscriptions.

Open audience lists

  1. In the left side panel, click Audience.

  2. Click Lists to open the client lists page.

Open Audience and Lists in the left side panel.

Create a new list

  1. On the Lists page, click Create list.

  2. Enter a clear List name, for example:

  • "SMS – Promotions"

  • "SMS – Appointment Reminders Opt-in"

  • "VIP Clients"

  1. Optionally, add a short description so it is easy to remember what this list is used for, such as "Clients who opted in to receive monthly offers".

  2. Click Save.

Click Create list on the Lists page.

After saving, the list appears in the Lists table with details such as:

  • List name

  • Number of subscribed clients

  • Creation date

View list details such as name and number of clients.

Add clients manually

Clients can subscribe to marketing lists in several ways. One simple option is to manage subscriptions manually from the Audience page. This is useful when a client gives consent in person, over the phone, or by email and needs to be added to a list.

Select clients in audience

  1. Open Audience.

  2. Use search or filters to find the clients that should receive marketing messages.

  3. Select one or more clients using the checkboxes on the left.

Select multiple clients in the Audience list.

Assign or remove from list

  1. With the clients selected, click Assign to list to subscribe them to a marketing list.

  2. To unsubscribe, click Remove from list instead.

Use Assign to list or Remove from list for selected clients.

  1. When assigning, pick the correct list in the dialog and click Assign.

Choose the list and click Assign.

It is a good idea to double-check that clients have clearly agreed to receive marketing messages before assigning them to a list. It keeps campaigns compliant and avoids awkward "Why am I getting this?" replies.

Check subscription in client details

To see which marketing lists a specific client is subscribed to:

  1. Open Audience and click the client name.

  2. In the client details panel, look for the Marketing section on the left.

If the client is subscribed to one or more marketing lists, the list names appear in green in this section.

Client details showing subscribed marketing lists in green.

If the client is not subscribed to any marketing list, nothing appears under the Marketing section.

Client details with no marketing lists assigned.

Next steps

Once a client list is ready and has subscribers, it can be used to send SMS campaigns from Campaigns.

To get the best results:

  • Start with a small test campaign to a limited list segment.

  • Review the failure rate and cost of campaign.

  • Adjust message content, sending time, and audience if needed, then scale up.

For detailed steps on creating and sending campaigns, see Sending text campaigns.

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